There's no such thing as a free lunch
- Client
- KRO
- Discipline
- Design, Development
- Platform
- iPhone, Android
The main reason for Dutch KRO television show ‘De Rekenkamer’ to develop a Free app, was not to solve a problem, or improve a process, but to inform people, The show casts a critical eye over what we pay for things and why.
M2mobi was asked to participate in a show that was to provide a better understanding about why apps can be free. In addition to the side effect of being on national TV, it also provided us with an opportunity to design a fun app – or rather, a fun FREE app. That we share our love for “free” with the rest of the Netherlands became apparent in the number of downloads; the Free App reached the top 10 in both iPhone and Android app stores.
Watch the episode in Dutch at uitzending gemist.
