M2mobi - There's no such thing as a free lunch
All projects

There's no such thing as a free lunch

Design, Development
iPhone, Android

The main reason for Dutch KRO television show ‘De Rekenkamer’ to develop a Free app, was not to solve a problem, or improve a process, but to inform people, The show casts a critical eye over what we pay for things and why.

M2mobi was asked to participate in a show that was to provide a better understanding about why apps can be free. In addition to the side effect of being on national TV, it also provided us with an opportunity to design a fun app – or rather, a fun FREE app. That we share our love for “free” with the rest of the Netherlands became apparent in the number of downloads; the Free App reached the top 10 in both iPhone and Android app stores.

The show was broadcast on 29th of August 2013.

More information?

Michiel Munneke
Michiel Munneke


Commercial Director